Nigerian small and medium-sized enterprises (SMEs) face new challenges and opportunities in the digital landscape. By 2025, integrating Artificial Intelligence (AI) into marketing will be essential. AI can personalize customer interactions, streamline operations, and boost sales. Key strategies include utilizing AI for personalized marketing, customer support through chatbots, social media monitoring, content creation, predictive analytics, enhanced email marketing, and leveraging user-generated content. Despite potential costs, many affordable AI tools are available. As the digital market evolves, SMEs that embrace AI will enhance competitiveness and customer engagement. Nikenga Web Services can assist with tailored AI solutions for your business.